Design thinkers and innovators know the power of small teams. They are lean and mean, nimble and entrepreneurial. That’s why we honor them at Peer Insight. But sometimes in innovation, you need a bigger group, and that’s when dots can help.
When it comes to the optics of fitness, the vast majority of us prefer natural methods—diet, exercise, more and better sleep—to the artificial shortcuts. So why then does business seem obsessed with implants and bolt-ons?
I was at a workshop recently when a young participant approached me with an existential remark. She said, “This whole Design Thinking process is great and all, but Design Thinking just seems like common sense to me.” Why wouldn’t you research your customer’s needs before investing in solutions?
We need to think of design thinking “tools” as a whetstone for your creativity. Design thinking is … Get Out Your Design Thinking Whetstone … fact, calling them “tools” is misleading. We need to think of design thinking “tools” as a Whetstone.