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How Virtual Research Can Move Your Challenge Forward

How Virtual Research Can Move Your Challenge Forward

by Julia Sorzano | Product and Service Development

As you are figuring out your new normal, you have deadlines from leadership that still must be met. You’re likely trying to decide what to move forward, and how. And if you’re responsible for understanding...
The Pinocchio Problem: Why Your Product Wishes It Could Be a Service

The Pinocchio Problem: Why Your Product Wishes It Could Be a Service

by Tim Ogilvie | Product and Service Development

Pinocchio was a wooden puppet, carved by the shoemaker Geppeto, who wished he could be a boy.  In the same way, your tangible product wishes it could be a service. Why? Being consumed as a service makes your...
Stop Slowing Down Your Innovation Projects

Stop Slowing Down Your Innovation Projects

by Natalie Foley | Innovation Strategy, Product and Service Development

Disruption of markets worldwide has proven that speed is an important attribute of strong innovators. Companies that aren’t optimized for speed often don’t generate the returns on innovation and product...
10 Essentials for Starting a Venture

10 Essentials for Starting a Venture

by Tim Ogilvie | Product and Service Development

For many of the people we work with who launch new business ventures, our collaboration together is their first trip to Venture Island. “What’s the weather going to be like?” they often ask. After launching...
Stop Asking Your Team to Innovate Like Entrepreneurs… Until You Make Decisions Like VCs

Stop Asking Your Team to Innovate Like Entrepreneurs… Until You Make Decisions Like VCs

by Natalie Foley | Innovation Strategy, Product and Service Development

Corporate innovation teams are taught in their organizations, and in the media and classes, to act like entrepreneurs navigating risk in a new venture or idea. But entrepreneurs usually work in partnership...
The Challenge of Measuring Innovation

The Challenge of Measuring Innovation

by Natalie Foley | Innovation Strategy, Product and Service Development

Since 1955, the average lifespan of an S&P 500 company has decreased by 44 years. And in the last 15 years alone, 52% of S&P 500 companies have disappeared. Whichever way you slice it, it’s never been...
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We want to acknowledge that we play and work on the traditional land of the Nacotchtank people, and honor with gratitude the land itself and the people who stewarded it throughout the generations. To find out which Native Nations’ land you’re on, this map is a great start.