Looking to Innovate? Let Me Play Angel’s Advocate

Looking to Innovate? Let Me Play Angel’s Advocate

How often do you hear, “Let me play devil’s advocate?” Once a week? Every other meeting? You might think there’s good money in the devil’s advocacy, but have you ever heard someone say, “Let me play angel’s advocate for a minute?” Probably not. We’ve all certainly heard the “devil’s advocate” invoked and, for innovation purposes, all too often. But can you actually play “angel’s advocate?”

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Peer Insight helps organizations ignite growth by uniting design, business, and entrepreneurship.


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