During a project, I constantly need to check my own view to manage innovation. Design thinking and entrepreneurial methods give me a way to systematically test my business and user assumptions and clearly understand the interactions between the view of the client, vendors, and customer.
This article covers the importance of storyboard development and how it leads corporate innovation throughout your design process.
Sometimes we get so caught up in the feasibility trap, even when we’re trying to be creative and divergent in a brainstorm setting. Sometimes, simply turning an orthodoxy on its head can unlock a ton of possibilities that we had brushed off as non-starters.