Case Studies

Launching a Direct-to-Consumer Shoe Service
An international retailer known for its focus on sustainability and innovation, teamed up with Peer Insight to design and conduct in-market experiments for a new service offering targeted at kids and young athletes.

Transforming a dormant app into a thriving energy management system
A large energy company introduced its IoT home energy management app + device system and weren’t getting the customer traction they had anticipated. They decided to work with Peer Insight Ventures to nail the use case and get consumer traction.

Moving Digital Products From Ideas to Revenues
PMI had identified 4 high-potential new products that had spent too much time in the design phase. With an important board meeting only 2 months away, they needed support moving from a glossy deck to a three-dimensional, market-validated, customer experience.

Reimagining a Heart Care System
By conducting co-creation sessions with more than 50 clinicians and decision-makers in 13 different locations, Peer Insight helped Medtronic prioritize what to make, who to target, and how to bring a new service to market.

A Member-Driven Welcome Experience
AARP approached Peer Insight to help create a new welcome experience for their 37-million-member base. AARP and Peer Insight envisioned a unified, elevated member experience that would deliver what members want most: value.

Developing a Profitable IoT Platform
The Hartford, a Fortune 500 insurance company, partnered with Peer Insight to establish a platform that enables dynamic insurance pricing based on real-time sensor data.

Reducing Post-Surgery Healthcare Acquired Infections
The healthcare division of Kimberly-Clark engaged Peer Insight to explore an early-stage service offering that delivered a patient-centered care experience to surgical patients.